Week 5 · Nov 16–22
Coming back to work.
own yours.
We burn down
The résumé gap.
We build
Work that counts what we did at home.
The script (Monday, to camera)
“This week we're burning down the résumé gap, and the guilt of wanting something for ourselves. We're building work that counts what we did at home.”
The Burn.
Mothers step away, then get treated like the years at home didn't count. And we feel guilty for wanting something of our own at all.
What did you run at home that would impress any boss?
Answer on InstagramOn The Match this week.
I'm looking for mothers who went back to work after time away, and the people running returnships and hiring programs.
The Build.
We build work that counts what we did at home: the budgets, the logistics, the negotiating, the crisis calls. And we drop the guilt for wanting a life of our own.
Own yours.
I'm owning my part by putting my home skills on my résumé in work words.
Copy and paste.
Reposting until @[brand] shares it. coming back to work is real where I live. Hers, hers and hers. #BurnItDown #NoCountryForMothers @bigmotherenergy
Week 5 of Burn It Down: coming back to work. In [town], [your number or your line]. This week we burn it down. We build work that counts what we did at home. What did you run at home that would impress any boss? Tell me below. Watch the film. Join The Match. @bigmotherenergy #BurnItDown #NoCountryForMothers
Week 5 · Make it yours · AI-powered
Your story. Your burn.
We burn down The résumé gap.
We build Work that counts what we did at home.
Start with what you live. Get a personal post you can edit and share.
I watched a film every mother in America needs to see, and I want you in the next conversation. I'm playing it forward to @name, @name and @name. Check your DMs. #BurnItDown #NoCountryForMothers
The brands we're calling out this week.
Named Monday morning.